Refine your search
Collections
Co-Authors
Journals
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z All
Mahajan, Yogesh D.
- A Study of E-Retailing:Analysing the Factors and Perceptions of Indian Millennials for Online Retailers
Abstract Views :259 |
PDF Views:77
Authors
Affiliations
1 Indira School of Business Studies, Pune, IN
1 Indira School of Business Studies, Pune, IN
Source
Indira Management Review, Vol 11, No 2 (2017), Pagination: 59-66Abstract
Retail industry in India has emerged as one of the most dynamic and fast-paced industries due to the entry of several new players. It is over 10 per cent of the country’s Gross Domestic Product (GDP) and approx. 8 per cent of the employment. India is the fifth-largest global destination in the retail space in the world. India’s retail market is likely to grow at a Compound Annual Growth Rate (CAGR) of 10 per cent to US$ 1.6 trillion by 2026 from US$ 641 billion in 2016. Various online retailers like Amazon, Flipkart etc. are enticing customers through innovative marketing strategies and services. It is necessary to understand factors that drive Indian millennials to a particular online retailer in India and perceptions of millennials towards these online retailers. The paper studies the same in the Indian context. It is found that millennials are more or less satisfied with the services of selected online retailers. It was also found that four factors where statistically significant for millennials for selecting a particular online retailer.Keywords
Retailing, Millennials, Service Quality, Perceptions.Full Text
References
- Ahn, T. R. (2005). The impact of the online and off line features on the user acceptance of Internet shopping malls. Electronic Commerce Research and Applications, 405-420.
- Akalamkam, K. (2016). B to C Ecommerce Websites’ Success Factors in the Indian Context. Journal of Business and Management (, 65-71.
- Aladwani, A. M. (2006). An empirical test of the link between web site quality and forward enterprise integration. Business Process Management Journal, 178-190.
- Barnes, S. &. (2002) An integrative approach to the assessment of e-commerce quality. Journal of Electronic Commerce Research, 114-127.
- Bauer, H. F. (2006). e TransQual: A transaction process-based approach. Journal of Business Research, 866-875.
- Collier, J. E. (2006). Measuring service quality in e-retailing. Journal of service research, 260-275.
- Fassnacht, M. &. (2006). Quality of electronic services: Conceptualizing and testing a hierarchical. Journal of Service Research, 19-38.
- Gronroos, C. H. (2000). The Net Offer model: A case example from the. Management Decision, 243-252.
- Gummerus, J. L. (2004). Customer loyalty to content-based websites. Journal of Services Marketing, 175-186.
- Haubl, G. &. (2000). Consumer decision making in online shopping environments. Marketing science, 4-21.
- Ho, C. F. (1999). Antecedents of customer satisfaction on the Internet: An empirical study of online shopping. In Systems Sciences,. Proceedings of the 32nd Annual Hawaii International Conference (p. 9). NY: IEEE.
- Ho, C. I. (2015). Are blogs still effective to maintain customer relationships? An empirical study on travel industry. Journal of Hospitality and Tourism Technology, 5-25.
- Keeney, R. L. (1999). The value of Internet commerce to the customer. Management science, 533-542.
- Kim, S. &. (2004). Dimensional hierarchy of retail website quality. Information and Management, 619-633.
- Lee, Y. &. (2006). Investigating the effect of website quality on e-business success: an analytic hierarchy process. Decision support systems, 1383-1401.
- Lee, Y. &. (2006). Investigating the effect of website quality on e-business success: an analytic hierarchy process. Decision support systems, 1383-1401.
- Loiacono, E. W. (2002). WebQual: A web site quality instrument. Marketing Theory, 432-438.
- Mpinganjira, M. (2015). An Investigation Of Perceived service quality in online shopping. The Journal of Applied Business Research, 115-130.
- O’Neill, M. W. (2001). Quality evaluation in online service environments. Managing Service Quality, 402-417.
- Palmer, J. W. (2002). Web site usability, design, and performance metrics. Information systems research, 151-167.
- Parasuraman, A. Z. (1988). SERVQUAL: A multiple-item scale for measuring consumer. Journal of Retailing, 12-40.
- Qinchang Zhu, M. L. (2016). The Impact of Characteristics of B2C Retailer. Open Journal of Business and Management, 784-799.
- Rami Mohammad Al-dweeri1, Z. M.-d. (2017). The Impact of E-Service Quality and E-Loyalty on Online Shopping. International Journal of Marketing Studies, 92-103.
- Ranganathan, C. &. (2002). Key dimensions of business-to-consumer web sites. Information & Management, 457465.
- Reichheld, F. F. (2000). E-loyalty: Your secret weapon on the web. Harvard Business Review, 105-113.
- Rust, R. T. (2001). The rise of e-service. Journal of Service Research, 283-295.
- Ruyter, K. W. (2001). Customer adoption of e-service: An experimental study. International Journal of Service Industry Management,, 184-207.
- Tsao, W. C. (2011). The impact of electronic-service quality on online shopping behaviour. Total Quality Management and Business Excellence, 1007-1024.
- Udo, G. J. (2001). Privacy and security concerns as major barriers for e-commerce: a survey study. Information Management & Computer Security, 165-174.
- UK, C. p. (2006). Customers’ perception of electronic service delivery in the UK. International Journal of Bank Marketing, 475-493.
- Yang, Z. &. (2004). Online service quality dimensions and their relationship with satisfaction: A. International Journal of Service, 302-326.
- Zeithaml, V. P. (2002). Service quality delivery through web sites: A critical. Academy of Marketing Science Journal, 362-375.
- Gap Analysis and Impact Analysis of CSR Initiative of CybageAsha (Rural Upliftment), with Special Reference to Project Category - ‘Drainage’
Abstract Views :205 |
PDF Views:76
Authors
Affiliations
1 Indira School of Business Studies, Pune, Maharashtra, IN
1 Indira School of Business Studies, Pune, Maharashtra, IN
Source
Indira Management Review, Vol 12, No 2 (2018), Pagination: 18-29Abstract
The aim of the report is to assess the CSR projects of Cybage (Rural Upliftment Vertical) and to gauge the impact of the CSR initiatives under the aegis of CybageAsha, alongside their gap analysis.This report includes impact analysis and gap analysis of Project Category- Drainage. Villagers are quite satisfied with sanitation project of Cybage. Health and hygiene has improved due to Cybage intervention but water supply in the toilets is still a challenge. They are quite satisfied with construction quality of these projects. But they expect Cybage intervention on a greater magnitude in order to cover majority population of their villages. Sanitation projects have helped them to save time and live a better lifestyle but there is a need to spread awareness among villagers about the importance of using and drainage system. Cybage should take an initiative to sensitize village panchayat to develop a self-sustaining model from long term sustainability perspective.
Keywords
Cybage, Drainage, Impact and Gap Analysis, CSR.Full Text
References
- Cybage. (2018), Available from: https://www.cybage.com/company/responsible-business/cybage-asha
- Cybage. (2018, November 14), Available from: Cybage: https://www.cybage.com/
- Eweje, G.S. (2015). “CSR in Japanese Companies: Perspectives from Managers”, Business Strategy & the Environment, Vol. 24(7), pp. 678-687.
- Kothari, C.R. (2017), “Research Methodology: Methods and Techniques (3 ed.)”. New Delhi: new age international publishers.
- Olaniyi, T.A. (2105), “Impact of Corporate Social Responsibility on Firms’ Profitability: Evidence from Nigeria and Sierra Leone”, Amity Business Review, Vol. 16(2), pp. 1-23.
- Pandey, S.R. (2016), “Logical Framework Analysis of Corporate Social Responsibility Initiatives of Indian Paper Industry”, Journal of Organisation & Human Behaviour, Vol. 5(4), pp. 18-29.
- Rustinsyah. (2016), “The Impact of a Cement Company’s CSR Programmes on the Lifestyles of a Rural Community: a Case Study in the Ring 1 Area in Tuban, East Java, Indonesia”, International Journal of Sustainable Development & World Ecology, Vol. 23(6), pp. 493-503.
- Sharma, S.A. (2017), “Qualitative Gap Analysis of Telecommunication Industry’s Corporate Social Responsibility Over Ecological Dimension”, Journal of Organisation & Human Behaviour, Vol. 6(1), pp. 28-34.
- Stawicka, E. (2015), “Corporate Social Responsibility in the Sme Sector. An Analysis of the Key Aspects and Pillars of Developing the Csr Strategy”, Research Papers of the Wroclaw University of Economics, Vol. 1(387), pp. 170-179.
- Varghese, R.M. (2016), “CSR Initiatives for Children - Exploring the Practices in Selected Companies in India”, Journal of Rural & Industrial Development, Vol. 4(1), pp. 15-22.